The camera never lies…
Ten years ago, a low-budget horror film came out of nowhere, caused a huge sensation and went nuclear at the box office – partly thanks to a (then) ground-breaking use of internet marketing techniques. The film was, of course,The Blair Witch Project, which revolutionised the genre by using supposedly real hand-held camera footage of horrifying events happening to normal people in the backwoods of Maryland. A decade on and Paranormal Activity is following in its footsteps, and while it may be riding a huge wave of hype that has seen it do stellar business at the US box office, it packs no less of a terrifying punch, particularly because it moves that ultra-real horror into a domestic setting.